Working on the Business

24 Oct 2011

Start Your Engine of Growth

By |2017-05-31T12:26:32-06:00October 24th, 2011|Categories: Business Strategy, Doug's Blog, Manifast, Working on the Business|Tags: , , , , , , , , , , , , , , , , |

Start Your Engine of Growth - Man on Starting Line

We are in the midst of launching our new Manifast product. In fact we are committing to launching our MVP in November 2011. This has gotten me to thinking about marketing, sales and most importantly our revenue model. Do we have our engine of growth defined?

In “The Lean Startup” Eric Ries talks about three engines of growth for startups:

  • The Sticky Engine of Growth (customer retention (churn) is key)
  • The Viral […]
19 Jul 2011

Are You Working on the Business?

By |2017-05-24T13:03:07-06:00July 19th, 2011|Categories: Business Strategy, Doug's Blog, Working on the Business|Tags: , , , , , , , , , , , , |

Man On Roof - Working on the Business

What does working on the business really mean?

As a business owner (or entrepreneur) you spend a lot of time working to build your business. You are:

  • Finding new customers,
  • Keeping existing customers happy,
  • Providing your product or service to customers,
  • Hiring good people,
  • Retaining your employees,
  • Keeping on top of the finances,
  • Putting out fires,
  • And generally growing your business.

And many business owners can generate a lot of revenue and even profit doing the above. They may even significantly grow their businesses.

So isn’t that […]