small business owner

20 Apr 2017

Show Your Humanity to Engage More on Social Media

By | 2017-04-20T17:30:44+00:00 April 20th, 2017|Categories: Branding, Current Events, Doug's Blog, Marketing|Tags: , , , , , , , , , , , , , , , , , , , , , , |

Connecting With People for Social Media Engagement - Guitar on Black Background

There are two main camps in online marketing: business is business and business is personal. The first camp paints itself as impersonal, professional, and aloof. The second acknowledges that people do business with people. When done right, letting your humanity shine through your marketing messages increases social media engagement – without losing the professional touch.

3 Examples

Virgin is Human

If you are considering any of the companies in the Virgin Group, you will probably find the personality of […]

24 May 2016

How Having Momentum Behind Money and Ego Can Suck Out Your Life

By | 2017-04-03T11:10:13+00:00 May 24th, 2016|Categories: Business Strategy, Doug's Blog, Leadership, Mindset and Motivation, The Good Men Project|Tags: , , , , , , , , , , , , , , , , |

Man At Airport

Sometimes you can take a path in your business that isn’t right for you. Your choices matter.

I know more than a few men who’ve started what they thought was the perfect business for themselves. Once momentum kicks in it can get hard to change direction. The biggest trap ends up being the one we make in our heads.

One example is the expert industry. There are variations, but the formula is pretty straight forward. You start […]

28 Apr 2016

Your Relationship with Time and Money Is Hurting You

By | 2017-04-12T11:43:17+00:00 April 28th, 2016|Categories: Business Strategy, Manifast, Mindset and Motivation, The Good Men Project|Tags: , , , , , , , , , , , , , , , |

Time and Money

Your ability to invest and leverage resources determines your success in business. How do you measure up?

The Internet has taught us we can be experts in anything we choose. So we try to be experts in everything. Or worse, we learn just enough to fool ourselves into thinking we are experts because we don’t have the time or passion for achieving mastery.

I see this a lot with small business owners.

For example, they figure out how to build their website and do online marketing because […]